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Rangers announce new youth development strategy

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Rangers FC have today announced the re-branding of their Development Fund, formally known as the RDF.

Now reffered to as the Rangers Youth Development Company, it was once used as a means of generating funds for the club as a whole, making an outstanding £120 million throughout it's existance. Starting from now, it will directly be invested straight into the club's youth academy, with the intention of developing and identifying youth talent through the financial support.

The RDF has been an excellent support method for players at Rangers throughout the years, helping out former stars such as Charlie Adam and Alan Hutton. as well as Danny Wilson, recently signed on a free transfer from Hearts.

This rebranding is the latest in a series of attempts by chairman Dave King to rebuild Rangers.

Bears' first team manager, Mark Warbuton, speaking to rangers.co.uk, was fully supportive of the rebranding. He said: “Youth development is a crucial part of any football club’s operation and I fully endorse and support the work of the Rangers Youth Development Company.

“I have only been at the Club a short time but I already recognise the passion and pride supporters have for Rangers and they clearly have backed the Rangers Youth Development Company for over 50 years."

Funding for the new initiative will be generated by Rangers Lotto, Stadium Bricks. half-time draw known as Rising Stars and scratchcards.

The Rangers Youth Development Company Director of Operations, Colin Stewart, was also keen to support the rebranding. He said:"We are delighted to rebrand as the Rangers Youth Development Company and we are passionate about supporting the Club’s youth programme in any way we can," he told the Rangers website.

“We have provided £5.5 million in the last decade and with the support of the Rangers fans we will continue to provide funds for the development of players like Danny Wilson, Alan Hutton, Charlie Adam, Andy Murdoch, Ryan Hardie and Tom Walsh."

Rangers fans will be able to donate towards the cause in a variety of methods.

Gregor Kerr | YFS South East Region Journalist
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